Back within the 2010 timeframe, it was frequent to say that content material was king, however after watching Google buy Looker for $2.6 billion final week and Salesforce nab Tableau for $15.7 billion this morning, it’s clear that information has ascended to the throne in a enterprise context.
We have been listening to about Big Data for years, however we’ve in all probability reached a degree in 2019 the place the information onslaught is de facto having an affect on enterprise. If you’ll find the important thing information nuggets within the large information pile, it will probably clearly be a aggressive benefit, and corporations like Google and Salesforce are pulling out their checkbooks to ensure they’re ready that will help you out.
While Google, as a cloud infrastructure vendor, is attempting to assist firms on its platform and throughout the cloud perceive and visualize all that information, Salesforce as a SaaS vendor might need a special purpose — one that may shock you — on condition that Salesforce was born within the cloud. But maybe it acknowledges one thing basic. If it actually desires to personal the enterprise, it has to have a hybrid story, and with Mulesoft and Tableau, that’s exactly what it has — and why it was prepared to spend round $23 billion to get it.
Certainly, Salesforce chairman Marc Benioff has no hassle seeing the connections between his two large purchases over the past 12 months. He sees the mix of Mulesoft connecting to the information sources and Tableau offering a method to visualize as a “beautiful thing.”