Veere Di Wedding blatantly claims 'I am not a chick flick'; is the disclaimer for those who consider it a brain-dead genre?

After I was round 16, the Twilight collection all of a sudden grew to become a sensation. Women round me walked round clutching the books to their chests, animatedly arguing about whether or not it was Edward who was higher or Jacob, and setting boyfriend targets earlier than hashtags have been even a factor. Concurrently, boys round us carrying soccer jerseys have been deriding us for liking one thing that was clearly simply “silly chick lit” (by the best way, they’d by no means learn a web page of something that might remotely qualify as being in that style). And certain, possibly we outgrew Twilight quickly sufficient, however chick lit (and by extension, chick flicks) have all the time been an necessary a part of our lives effectively into maturity, whereas the boys who nonetheless haven’t outgrown their soccer jerseys but proceed to show up their noses at us. That’s the reason I felt fairly slighted after I noticed the trailer of Veere Di Wedding yesterday very blatantly branding itself with the hashtag #imnotachickflick.

Sumeet Vyas and Kareena Kapoor Khan in a nonetheless from Veere Di Marriage ceremony. YouTube

After I watched the Veere Di Marriage ceremony trailer, I used to be truly actually fairly excited. A Bollywood movie about feminine associates speaking unabashedly about love, intercourse, and dhokha? Ladies placing their relationships with one another above these they’d with the boys of their lives? A poster which doesn’t function a single man and a trailer the place the primary actual glimpse of a male face and dialogue is a distant 43 seconds into it? Actually. Fairly. Excited.

Sadly, although, my trailer-watching expertise was marred by the truth that it occurred on Twitter, the place the place being feminine is synonymous with being trolled, and desires are commonly crushed as casually and cruelly as a cigarette butt. A majority of the venomous tweets got here, predictably, from the right-wingers who have been heavy at work asking everybody to boycott the film due to its actresses decrying the Kathua rape inside a temple (entering into that is one other ridiculous story for an additional ridiculous day). The remaining got here from common individuals who have been busy dissing the movie for being a replica of Intercourse and the Metropolis (I imply, whats up, if it has 4 girls in lead roles, what different story might it POSSIBLY have?!) or bashing “faux feminists” for cursing liberally within the trailer. On one hand, they have been digging out birthday posts to disgrace the actors, on the opposite, they have been enhancing the submit to swimsuit the “bimbos” in it.


What’s it about literature, be it movies or motion pictures, centred round a bunch of ladies speaking about their actual lives that places males off a lot? That makes it really feel like it’s irrelevant to their actual lives? That makes girls themselves brush it off as a “responsible pleasure”? That makes the large determination makers mass launch it round Valentine’s Day? Furthermore, I fail to grasp how romance or household has turn out to be the only area of “chicks” (lots of whom are effectively into their 30s and 40s, simply by the best way) when practically all romantic comedies are directed by males. I don’t assume I’ve met a single lady who has dismissed movies like Dil Chahta Hai or Zindagi Na Milegi Dobara which deal with male friendships, as “d**ok flicks” – so why does it work the opposite manner round?

It might appear that it was not solely the filmmakers but in addition the viewers that’s desperate to distance themselves from a film that would broadly be labeled as a chick flick. Right here is the factor – I feel it’s far simpler for us to be dismissive of a class simply because it’s largely made by and about girls, and simply because it focuses on points which can be apparently a girls’s area, like romance, marriage and household. When Salman Khan cusses in a trailer, we hardly name him a faux chauvinist – everyone knows he’s an actual one and it seldom pisses any of us off as a lot because it ought to. When Ranbir Kapoor’s character in Yeh Jawaani Hai Deewani proudly says he doesn’t imagine in all this settling down and the shaadi enterprise, we chuckle together with him and slap his metaphorical again for being a real bro. However when Kareena Kapoor Khan does the identical issues, what’s it that raises our hackles a lot and makes us so averse to watching a film like this?

In fact, there have been Twitter customers (girls, after all) who have been excited about the movie and pointed out this hypocrisy too. It has been an extended and arduous historical past of us distancing ourselves from chick lit except we’re with our (feminine or non-male) besties, I feel it’s excessive time that we stopped lumping Charlotte Brontë and Meg Cabot in the identical class. Dismissing girls’s narratives – their experiences, their relationships, their issues and their options – as frivolous, and dismissing the ladies who get pleasure from consuming these narratives as silly, performs into the identical previous patriarchal mould we have now been preventing since time immemorial. If males worry chick flicks greater than horror motion pictures, that’s their downside. I say we reclaim the narrative, proudly market motion pictures as chick flicks and name out somebody’s sexism if the one purpose they don’t wish to watch these motion pictures is as a result of they can’t bear girls having that a lot display screen time. Sorry, not sorry.

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