Samsung announces Spotify as its go-to music partner

Samsung didn’t simply uneil new gadgets like the Galaxy Home, the Galaxy Watch and naturally the new Galaxy Note 9 at its Unpacked occasion this morning — it additionally introduced a partnership with Spotify.

The objective is to create a seamless cross-device listening expertise on Samsung gadgets, together with those introduced at present. As demonstrated on-stage, it is best to have the ability to begin enjoying a tune in your cellphone, then swap over to your TV, then over to your Galaxy Dwelling.

This integration will permit you to play Spotify in your Samsung Good TV via the SmartThings app deepens the mixing between Spotify and Samsung’s voice assistant Bixby, making Spotify the default alternative everytime you ask Bixby to search for music.

As well as, Spotify will turn into a part of the set-up expertise on Samsung gadgets.

For Spotify, this  partnership ought to imply extra visibility, making it the popular music expertise on Samsung gadgets. And for Samsung, it highlights one among its variations in comparison with Apple, which has been focusing on Apple Music because it rolls out new gadgets just like the HomePod.

Spotify CEO Daniel Ek took the stage at Unpacked to speak in regards to the partnership, which he additionally mentioned in the official Spotify announcement.

“We consider that this important long-term partnership will present Samsung customers throughout tens of millions of gadgets with the very best music streaming expertise, and make discovering new music simpler than ever – with much more alternatives to come back,” Ek mentioned.

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