Since the Gopi Nainar directorial released just two days ago, the leaked print might affect the film’s business adversely. The same report suggests that websites like Tamil Rockers and a few others uploaded the full movie within 12 hours of its theatrical release. While some sites have a low-quality print up for download, a handful have been able to get hold of a decent print. It appears that some of pirated films have been recorded by movie-goers, while in the theater.
Although Aramm has garnered positive reviews so far due to Nayanthara’s acting prowess, if the links are not taken down in time, the film might suffer a severe jolt at the box office. The four other Tamil films that released along with Aramm — Udhayanidhi Stalin’s Ippadi Vellum, Suseenthiran directed Nenjil Thunni Irundhal , Tharissu Nilam and 143 — could also eat into its business, as well.
A lot of films lately are being pirated within hours of their releases. Blockbusters Mersal and Vivegam were two films to fall prey to piracy recently.