Apple launches Twitter account for the Apple Card

Apple has launched a Twitter account devoted to its bank card service, the Apple Card. You can observe the account @AppleCard on Twitter.

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Apple has an attention-grabbing relationship with social media. In some areas, it is extremely linked. For instance, while it owns an @Apple firm account, it by no means tweets from it. Instead, the @Apple account is simply used as a car to serve promoted tweet promoting. It appears to make use of Tim Cook’s Twitter predominantly for company-level bulletins.

Apple has many accounts for its divisions like iTunes, Apple Music and the App Store. It additionally appears to be ramping up these investments additional this yr because it heads into the world of authentic content material with Apple TV+. As effectively as an Apple TV umbrella social media profile, The Morning Show itself has its own Twitter and Instagram accounts.

Now, it’s the Apple Card’s flip to hitch Twitter too. Right now, the account has solely tweeted one factor to announce the public availability of Apple Card to all US iPhone clients.

In the longer term, it’s more likely to share information concerning new service provider cashback affords and the like. Apple has already partnered with Uber to supply 3% Daily Cash rewards when buying Uber ride-share and Uber Eats meals supply providers utilizing Apple Pay. The firm has stated it should accomplice with extra retailers within the coming months.

The default cashback for Daily Cash is as follows. Purchases with the bodily titanium Apple Card get 1% Daily Cash rewards. Any buy made utilizing Apple Pay, at retail retailers or on the net, earns 2% Daily Cash. There can also be a 3% cashback tier for any Apple buy, whether or not bodily Apple {hardware} or Apple providers just like the App Store and Apple Music.

In truth, Apple has already put up Apple Card banners in its retail shops to promote the attainable financial savings.